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eCustomer Service Tools

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Customer service is important no matter what services, industry or type of site you operate. While you do not need all of the ecustomer service tools out there, having some will allow you to provide a level of customer service that will keep your customer from going elsewhere.

  • eCatalogs
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  • CMR Solutions
  • Forum
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  • eMail Campaigner
 

Web Security Solutions

Getting a customer to part with money is no easy task in the world of ecommerce. A regular website also needs to display a trust seal that will tell the customer that this web site has been verified, that there's an actual person behind it and that if you click on the site there are no viruses or spyware. In eCommerce TRUST MATTERS.

Click here to learn about our Web and eCommerce Security Solutions, including SSL Certificates, Virus Scan, eMail Security and other web/ecommerce security services.

Web Analytics

WEB ANALYTICS A.K.A GOOGLE ANALYTICS

Analytics that matter.

From free web analytic solutions to small business enterprise analytic solutions that run through the entire site.  Where are people clicking, what are they shopping for, email response rates, direct mail campaign data, user performance data and where are customers dropping off the site.  Web Analytics Matters!!!

 

Web Design Solutions

We have great web design solutions that will set you aside from your competition, give you the web presence you need, that are user friendly, search engine friendly & optimized, accessible and robust.

Real Estate Web Site Solutions

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Make your site an online destination! Increase site “stickiness” by giving visitors their own place to create an online persona, establish groups, and invite friends to join. Participation in your site’s social network encourages the type of interaction and viral marketing that has real business value. Social networking is also a powerful collaborative tool for your business’ intranet, allowing coworkers to create project workspaces through which others can efficiently find information and work together, regardless of your industry.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

eCOMMERCE FRAUD

By K2COMMERCE.COM

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NEWSLETTER

©K2Commerce.com Reproduction in any format is absolutely prohibited.

keywords: ecommerce fraud:friendly fraud:click fraud: ecommerce fraud prevention:

ECOMMERCE FRAUD-CLICK FRAUD-FRIENDLY FRAUD-ECOMMERCE FRAUD PREVENTION

"Businesses Get Tougher on Friendly Fraud"Read more about this article on teh Wall Street Journal

In the world of eCommerce you can experience three types of fraud taht can make or break you. The article on the Wall Street Journal on Tuesday, May 26, 2009 titled "Businesses Get Tougher on "Friendly" Fraud" inspired us to write about the different types of fraud you can experience in the world of ecommerce. These types of fraud are, Friendly Fraud, Click Fraud and Credit Card Fraud.

In this article, we will talk about these types of fraud, but more importanly we will give you a road map to combat/prevent these fraudulent activities.

Friendly Fraud

You may be asking yoruself, what is freindly fraud? and if it's friendly then why is it fraud? Well, it is happening and you may have experienced it and do not know it.

Friendly fraud is when you receive an order, let's say for multiple products and when the customer receives the order, they state that an item is missing, that's friendly fraud. Another example of friendly fraud is when customers send itmes back and there's a piece missing and they calim all items where in the box.

Recently one of our customers mentioned that they are experiencing a higher than usual returns and claims of items "not shipped", well i informed them that they are experiencing "friendly fraud".

Friendly fraud can lead to chargebacks, which can in turn lead to higher merchant accoutn rates for your ecommerce business and production and inventory costs, so plan well.

Here are a couple of ways you can combat friendly fraud:

  • Send the receipt in the same box, do not email it seperately and sign off on it and place a checkmark by each item.
  • Develop a sticker with something to the extent of "This order has been reviewed" and it is "Complete". A sort of "Inspected by" sticker.
  • Take a picture of each shipment, time consuming, but will help you.

Click Fraud

Oh, click fraud. My favorite topic because it is alive and well. Click fraud is so prevelent that an industry of "click fraud prevention" software companies now exsist.

In it's infancy click fraud was just a rumor to Yahoo, MSN and Google. They refused to acknowledge the practice, so much so that Google settled a lawsuit claiming that Google would have to reveal proprietary information.

When we first started in ecomemrce, we used to use web logs to demonstrate to Yahoo and Google that we were experiencing click fraud, but the answer was all the same, not you're not, we need additional data, whcih they only had, not us. We were experiencing click fraud from competitors and in one weekend our account was cleared of funds.

The fact that we approached Yahoo and Google with data, IP addresses, web logs and taht it was not enough was very disheartening for us, so we implemented a click fraud program.

Here are a few ways you can combat click fraud:

  • Subscribe to any of the click fraud prevention services. You install simple code on your site and you then just track every click. When we owned an ecommerce site, we used WhoseClickingWho.com and our experience with them was excellent, so we recommend them.
  • View your web log often and sort in an excel file so that you can see if there are any duplicanting IP addresses.
  • Obtain the IP addresses of your competitors by sending them an email and when they respond you can look in MS Outlook for the IP Address where the response originated from. Once you obtain the IP Address of your competitors, you will be able to block access to your site from your click fraud prevention solution.

eCommerce Credit Card Fraud Prevention

In case you're wondering, credit card fraud is alive and well in the world of ecommerce. We know that you know this, but we just wanted to stress the point. while we can share many horror stories about credit card fraud in the world of ecommerce, it is best if we simply give you pointers on setting up a great credit card fraud prevention program for your ecommerce store.

IP Address Look Up

 

Be Wary of those that say "I need it right now"

 

Subscribe to an Online-Fraud Screening Service

 

Validation Matters

 

Avoid Being Marked as a "Chargeable" Site by Thieves

 

Build Customer Confidence to succeed in eCommerce

 

Subscribe to a Payment Authentication Service

 

Subscribe to a trusted Payment Gateway Service

 

 

Fraud Prevention Tools

 

 

 

 

 

 

 

 

 

SEARCH ENGINE MARKETING A.K.A PPC

NO MATTER WHERE YOUR BUSINESS IS, NO MATTER WHAT INDUSTRY YOU’RE IN; WHETHER YOU SELL OR PROVIDE A SERVICE, LOCAL, DOMESTIC OR GLOBAL. SEARCH ENGINE MARKETING MATTERS. ™

search engine marketing
LOCAL, DOMESTIC, GLOBAL AND MOBILE SEARCH ENGINE MARKETING MATTERS. ™

When it comes to paid search (ppc) and keyword bidding, it is critically important that you know what is working and how much it's really costing you. By looking at the true profitability of a transaction including marketing expense, product cost and promotion costs, you will be able to truly appraise your SEM efforts. It takes experience and know how to have a sucsessful SEM campaign and we know how. SEARCH ENGINE MARKETING

 

 

eCommerce Shopping Cart Software

If you want to rapidly launch a new ecommerce site or replace an existing operation, to succeed you will need the latest eCommerce infrastructure. Our eCommerce Shopping Cart Solution provides everything you need to jumpstart and manage your direct-to-consumer or B2B business -With no investment in software, you will always have the latest technology, reduced time-to-market, unlimited scalability, security and no revenue sharing or monthly fees.

A true small business solution...scalable to dozens of Storefronts, thousands of categories, millions of products, millions in sales... No problem.

ecomemrce shopping cart software

 

 

SEARCH ENGINE OPTIMIZATION A.K.A SEO

seo:search engine optimization:local seo:local search engine optimization

NO MATTER WHERE YOUR BUSINESS IS, NO MATTER WHAT INDUSTRY YOU’RE IN; WHETHER YOU SELL OR PROVIDE A SERVICE, LOCAL, DOMESTIC, GLOBAL AND MOBILE SEARCH ENGINE OPTIMIZATION MATTERS. ™

 

 

FEATURED PARTNER

x-cart ecommerce shopping cart software

eCommerce Shopping Cart Software:

x-cart-reseller

Robust feature rich ecommerce shopping cart software is a key in online business success. Its potential can be multiplied many times if accompanied by coherent resources & services to give a hand on the way to online success not leaving you alone when operating live ecommerce website:

Who is X-Cart Shopping Cart software made for?

  • Software developers looking for a quality PHP shopping cart program at a low price.
  • A company that has already been doing retail sales.
  • A company that wants to start an online sales channel.
  • Distributors / wholesalers.
  • Internet companies.
  • Export / Import companies.
  • Store owners.
  • ISP and web hostings who want to offer an ecommerce solution.

X-CART: PHP shopping cart software & ecommerce solutions

Some of the most important problems "out-of-the-box" ecommerce shopping carts owners usually face are described in few simple questions:

  • "Will this ecommerce solution reflect all edges of my business?"
  • "Can I integrate this ecommerce cart solution into my existing website?"
  • "What do I do to make my online shop support special functionality?"

Different ecommerce shopping carts deal these problems in different ways. There is no universal ecommerce shopping cart software to fit every requirement of every online business owner on the planet, so X-Cart has developed a concept to provide optimal solution for most ecommerce projects.

X-Cart – ecommerce shopping cart software:

  • X-Cart shopping cart software is based on PHP Smarty templates, this makes it very flexible and easy to modify. The data is stored in MySQL database.
  • W3C XHTML 1.0 compliance of X-Cart storefront out of the box.
  • You receive a complete source code and SQL tables for MySQL database to make them extended or customized easily.
  • X-Cart is a turnkey package. Installation is handled by web-based step-by-step wizard to make the system running immediately after receiving it.
  • X-Cart is search engine friendly. It has integrated HTML catalog functionality to gain benefits of dynamic content and static HTML preferred by search engines.
  • X-Cart ecommerce software is bundled with free technical support for beginners. Our experts are always ready to answer questions, even handle installation & configuration tasks.
  • X-Cart also offers custom programming services. Every client can get a storefront with a unique look. We can customize X-Cart software to completely fit the structure of your business.

CONTACT US TO LAUNCH YOUR ECOMMERCE VENTURE

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Social Network Marketing

You need to be social networking communities marketing-DIGG Digged, social networking communities marketing-linkedin-mixxit mixed, social networking communities marketing-Share Thisshared, social networking communities marketing-google bookmark bookmarked, social networking communities marketing-linkedin LinkedIn, social networking communities marketing-delicious and you better know how to social networking communities marketing-twitter Twitter. Communitize Your Site.

Tap into the power of social networking craze sites like, Facebook, LinkedIn, YouTube, Twitter and MySpace, it's not just for kids anymore, it's also for business. Social networks connect people at low cost; this can be beneficial for entrepreneurs and small businesses looking to expand their contact base. These social networks often act as a customer relationship management (CRM) tool for companies selling products and services. Companies can also use social networks for advertising in the form of banners and text ads. Since businesses operate globally, social networks can make it easier to keep in touch with contacts around the world.

A social network service focuses on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others.

SOCIAL NETWORK MARKETING

 

eCommerce Store RFP Request

We receive numerous request on a daily basis for an RFP or RFQ (Request For Quote or Request For Proposal) for ecommerce store design, etc. So we have developed or created a general template for any "tentative" customer to review. While this is a general RFP quote, please be advised that if you require additional functionality, support or programming for your ecommerce store, the quote may differ.

eCommerce Store RFP

 

Web and eCommerce Hosting Solutions

web hosting: ecommerce hosting solutions
Web Hosting Services
eCommerce Hosting Services

 

K2Commerce® Web hosting includes a user-friendly Web site building tool, file transfer protocol (FTP) accounts for moving an existing Web site, and 99.99% UNIX uptime reliability. Our full-featured Web hosting packages are available for both UNIX® and Windows® users. They include large amounts of disk space and data transfer, high e-mail storage, interactive forums through blogs (UNIX only), and the ability to manage and store customer information in numerous databases.

Our eCommerce web hosting plan is designed to give you the features, space and bandwidth necessary to host your successful online business.

  • Shopping cart websites that attract enough visitors to generate sales each month.
  • Popular bulletin board websites that attract a lot of visitors.
  • Software stores in need of high bandwidth & diskspace.
  • Web developers & programmers that host or prototype multiple websites for thier clients.
  • LiteCommerce ecommerce software compatible
  • X-Cart shopping cart software compatible
 

SOLUTIONS FOR ONLINE PRESENCE

  • Domain Names
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SEARCH ENGINE MARKETING & OPTIMIZATION

ONLINE SECURITY SOLUTIONS

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eCUSTOMER SERVICE TOOLS

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LEGAL & POLICY INFORMATION

eCommerce Finance, Accounting and Banking

X-Cart  Shopping cart software & ecommerce solutions
X-Cart PHP eCommerce Shopping Cart Software X-Cart Gold PHP eCommerce Shopping Cart
X-Cart Search Engine Optimization X-Cart Pro PHP eCommerce Shopping Cart Software
X-Cart Features X-Cart FAQ
X-Cart Requirements X-Cart Comparison
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